Pitch animation for a client. At first, I made a few sketches, but the client wasn't really sure. While they were thinking, I was convinced the character would be awesome in 3d, and especially animated. So I took the liberty to make the robot in 3d and do a little animation test.
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It worked! The client let us create 3 animations, teaching kids how to stay safe on the internet, how to handle passwords, and checking emails.